Whether you’re running a company website or an affiliate marketing blog, you need to find a way of creating lots of high-quality content at a price you can afford – which is why more and more SMEs are turning to an AI blog post generator.
While there are many on the market right now, not all of them allow you to create truly unique content in your brand voice. Fortunately for you, we’re about to provide you with some tips for choosing the perfect AI blog post generator for your business.
Look for Evidence of High-Quality Output
The worst thing you can do with an AI blog post writer is to use it for shallow, generic content that will eventually annoy readers and get you blacklisted by Google and other search engines.
Put simply, your digital marketing content has to offer value to the reader. It also has to demonstrate to Google that your website is a high-quality source of accurate information.
When you compare AI article writers, look for examples of the content they’ve created. Does it appear natural…as if a human wrote it? Does it give the reader useful, contextual information they can use?
The AI blog post generator you choose should be able to create unique, well-structured, natural content that reflects your values and brand voice.
Check for Customization Options
Generic content doesn’t deliver either web traffic or conversions. To impress both Google and users, you have to offer something valuable and unique – something inferior AI blog post writers struggle to do.
The platform you choose should offer the ability to make changes to your tone, style, and format. You should also be able to save “tone of voice” profiles so you can apply them quickly going forward.
Google rewards originality, insight, real-world experience, value, and well-written content. And as 92% of all global web traffic comes from Google, creating top-notch quality is a non-negotiable part of any digital marketing strategy.
Choose an AI Blog Post Generator with SEO Functions
The whole point of creating content is to attract web traffic – usually via Google. All your content should flow from high-quality keywords in your niche that offer decent search volumes, moderate competition, and relevance. That’s why it’s vital that you choose an AI blog post generator with in-built SEO functionality.
The top platforms provide keyword data such as monthly search volumes, user intent, and competition. They also know how to expertly integrate your chosen keywords in a way that appeals to Google’s search algorithms.
Assess the Generator’s Content for Originality
According to Google, the search engine’s algorithms are programmed to “show pages with distinct information.” The consequences of repetition, plagiarism, and duplication are clear: Google penalizes these digital marketing mistakes – severely!
If you’re using an inferior AI blog post generator to create all your content, you won’t be giving readers the value they deserve. This could hurt your reputation.
However, if Google identifies your website as an habitual offender in terms of plagiarism and duplication, it might blacklist your URL. And if that happens, you can say goodbye to any chance of healthy ranking spots.
Make Sure the Platform Offers Real-Time Research Capabilities
We’re back to value for the reader again. And there’s a good reason for that. Anyone can take information, change it up, and spit it out in a slightly different format. If you decide to use AI to write blog posts or articles, make sure your chosen platform can access the World Wide Web to perform research in real time.
If the information you’re providing is incorrect or out of date, there’s a good chance both your users and Google will notice. Prospective and existing customers will lose trust in your brand, and Google will think you’re just trying to vacuum up traffic with keywords and shallow content.
We already know that updating content with the most recent information available is something Google rewards. If your AI blog post generator can access this information, the content it creates will be both contemporaneous and valuable.
Find a Generator That Takes Care of Sources and Linking
One of the Golden Rules of SEO involves the careful use of links – both internal and external. To save yourself time and a lot of effort, choose an AI article writer that adds sources to your content in the form of inline links.
Citing credible sources builds trust and authority in your content. The best AI blog post generators provide automated citation suggestions, linking to reputable websites where necessary. You can strengthen your content’s credibility and enhance the user experience by making it easy for readers to broaden their understanding of what you’re saying.
Find an Option That Integrates with Your CMS
If you use AI to write blog posts, you’re already saving time and energy you can divert to other projects. But there’s an opportunity to save even more time if you choose the right AI blog post generator.
Whether you’re using WordPress to manage your blog or Shopify to manage your e-commerce business, the ability to integrate your CMS with your chosen AI blog post writer has the potential to make life a lot easier for you.
A simple and quick linking process allows you to send the articles generated by your AI writing tool directly to your publishing platform.
Take Your Digital Marketing Strategy to the Next Level with an Intuitive AI Blog Post Generator.
If you’ve decided to use AI to write blog posts and articles, all you need to do is choose a platform that offers all the capabilities listed above. That platform is called Neotype, and it’s ready to turbocharge your content marketing efforts.
